Your SWOT Analysis is Broken (Here’s How You Can Fix It) (Video and Podcast)

SWOT Analysis

Cognitive biases lead to typical business strategic analyses such as SWOT giving a false sense of comfort and security. This results in appalling oversights that ruin profitable businesses and bring down high-flying careers. That’s the key take-away message of this episode of the Wise Decision Maker Show, which describes why your SWOT analysis is broken, and how you can fix it.

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