book cover for Resilience: Adapt and Plan for the New Abnormal of the COVID-19 Coronavirus Pandemic

"Dr. Tsipursky has no crystal ball; as a behavioral economist and cognitive neuroscientist, his expertise is in recognizing the blindspots in our nature – cognitive biases – that lead us to misperceive reality and make disastrous errors in our decision making. These errors are costing lives and ruining livelihoods. Please make use of the practical advice he shares in this concise and practical guide. They will help keep you safe, and enable you to plan for your future in 'the new abnormal.'”

- Tim Ward, publisher of Changemakers Books, CEO of Intermedia Communications Training, and author of nine books, including The Master Communicator's Handbook and Resilience: Virtually Speaking: Communicating at a Distance


Resilience: Adapt and Plan for the New Abnormal of the COVID-19 Coronavirus Pandemic


COVID-19 has demonstrated clearly that businesses, nonprofits, individuals, and governments are terrible at dealing effectively with large-scale disasters that take the form of slow-moving train-wrecks. Using cutting-edge research in cognitive neuroscience and behavioral economics on dangerous judgement errors (cognitive biases), this book first explains why we respond so poorly to slow-moving, high-impact, and long-term crises. Next, the book shares research-based strategies for how organizations and individuals can adapt effectively to the new abnormal of the COVID-19 pandemic and similar disasters. Finally, it shows how to develop an effective strategic plan and make the best major decisions in the context of the uncertainty and ambiguity brought about by COVID-19 and other slow-moving large-scale catastrophes. Gleb Tsipursky combines research-based strategies with real-life stories from his business and nonprofit clients as they adapt to the pandemic. 

This book is part of the Resilience Series by Changemakers Books, an intensive, collaborative effort in response to the 2020 coronavirus epidemic. Each volume offers expert advice for developing the practical, emotional and spiritual skills that you can master to become more resilient in a time of  crisis.


Free Manual on Defending Your Future to help you develop a strategy to address dangerous threats and take advantage of unexpected opportunities for your personal career, your business or other organization, your physical and/or mental health, your relationships, or other areas.

Free access to the author’s Wise Decision Maker Guide. This resource provides you with vital ongoing tools on avoiding cognitive biases and making the best decisions to avoid professional and personal disasters in your email inbox every first and third Tuesday.

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Book Video Trailer

Influential Media Featuring Dr. Gleb Tsipursky’s Cutting-Edge Expertise

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Psychology Today
Disaster avoidance experts
Scientific American
Business Insider
The Dallas Morning News
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Lead Change Group
NonProfit PRO
The Chronicle of Philanthropy
Inside Higher Ed
The Conversation
Government Executive
NY Daily News
Huffington Post
Disaster avoidance experts

Webinar: COVID-19 Coronavirus Pandemic Adaptation and Planning

photo of Dr. Tsipursky signing his book for an event guest

Dr. Gleb Tsipursky

Dr. Gleb Tsipursky empowers you to avoid business disasters as a consultant, coach, speaker, trainer, and CEO of Disaster Avoidance Experts. A best-selling author, he wrote Never Go With Your Gut, The Blindspots Between Us, and The Truth Seeker’s Handbook


His cutting-edge thought leadership was featured in over 400 articles and 350 interviews in Fast Company, CBS News, Time, Scientific American,  The Conversation, Business Insider, Government Executive, The Chronicle of Philanthropy, Psychology Today, Inc. Magazine, and elsewhere. He has a strong research background in behavioral economics and cognitive neuroscience with over 15 years in academia, including 7 as a professor at the Ohio State University, with dozens of peer-reviewed academic publications. 


In his free time, he enjoys tennis, gardening, and most importantly, spending abundant quality time with his wife to avoid disasters in his personal life.

Best Seller Status

Resilience: Adapt and Plan for the New Abnormal of the COVID-19 Coronavirus Pandemic reached #37 in Amazon Best Sellers and #5 in Amazon Hot New Releases, both in the Cognitive Neuroscience and Cognitive Psychology category.

For the Media

Sample Media Interviews on "Adapt and Plan"


Making The Right Decision During Times of Uncertainty | A Conversation With Disaster Avoidance Expert Dr. Gleb Tsipursky

Recent Blogs by Dr. Gleb Tsipursky

Your Romantic Relationships

10 Tips to Protect Your Romantic Relationships From Disaster (Video & Podcast)

By Dr. Gleb Tsipursky | May 10, 2022 |

Relationships require work and maintenance, much like any other important facet of our lives. Open, respectful, and supportive attitudes towards one another from the very start will go a long way in helping you build a lasting relationship. That’s the key take-away message of this episode of the Wise Decision Maker Show, which describes 10 tips to protect your romantic relationships from disaster.

Gain Constructive Feedback

Effective Strategies to Gain Constructive Feedback (Video & Podcast)

By Dr. Gleb Tsipursky | May 3, 2022 |

Gathering active and passive feedback plays a vital role in improving stakeholder membership engagement. Learning to love constructive feedback ensures that leaders can fulfill stakeholder expectations appropriately. That’s the key take-away message of this episode of the Wise Decision Maker Show, which describes effective strategies to gain constructive feedback.

Someone yelling at someone else due to failure in implementing decisions, and in managing projects and processes

8 Key Steps to Prevent Failure in Implementing Decisions or in Managing Projects and Processes

By Dr. Gleb Tsipursky | April 26, 2022 |

To prevent failure in implementing decisions, or in managing projects or processes, imagine that it completely failed. Then, brainstorm all plausible reasons for failure, and generate solutions to these potential problems. Integrate these solutions into your project or process.

To maximize project or process success, envision that it succeeded spectacularly. Brainstorm likely reasons for such success, and generate strategies that would lead to such success. Integrate these strategies into your project or process.