Posts by Dr. Gleb Tsipursky
Surprising New Survey Shows Most Customers “Trust Their Gut” When Making Purchasing Decisions
Consumers mostly make their shopping choices with their gut. As a result, they make many poor decisions. One of these decisions is to rely increasingly on online user reviews compared to recommendations from friends, even though user reviews are often misleading.
Read More12 Mental Skills to Defeat Cognitive Biases
To avoid decision disasters and defeat cognitive biases, develop the 12 critical skills that cognitive neuroscience and behavioral economics show are needed for mental fitness.
Read More10 Steps for Strategic Planning to Defend Your Future
Effective strategic planning involves: 1) Identifying potential threats and opportunities; 2) Planning how to deal with them; 3) Reserving sufficient resources to address threats and opportunities; 4) Making your plans resilient and flexible.
Read MoreWise Decision Maker Movement Manifesto
The choice that feels most comfortable to your gut is often the worst decision for your bottom line. To be a truly wise decision maker, you have to adopt counterintuitive, uncomfortable, but highly profitable techniques to avoid business disasters by making the best decisions.
Read MoreHow to Make Decisions Quickly
How to make decisions quickly? Answer 5 key questions: 1) What key info do I need? 2) What cognitive biases might harm me? 3) What would a trusted adviser say? 4) How might this fail? 5) Why might I revise this decision?
Read More8-Step Leadership Decision-Making Process for Making the Best Decisions
8-step decision-making process: 1) Identify need for decision; 2) Get relevant info; 3) Decide goals; 4) Develop criteria; 5) Generate a few viable options; 6) Weigh options; 7) Implement decision; 8) Revise implementation and decision as needed.
Read More8 Key Steps for Effective Leadership Decision Making to Avoid Decision Disasters
Effective leadership decision making on tough decisions involves: 1) Deciding the criteria you’ll use to chose; 2) Ranking the importance of these criteria; 3) Grading your choices using the criteria; 4) Checking your grading with your head and gut; 5) Sticking to your top choice.
Read MoreHow to Evaluate Unconscious Bias Caused by Cognitive Biases at Work
To address unconscious cognitive biases in your workplace, you need to evaluate thoroughly their impact on your own professional activities, as well as more broadly in your team and organization, and make and implement a plan to address the problem.
Read More3 Steps to an Intentional Life
Are you getting all you want? Are you achieving all of your goals and succeeding in life? Are you living a fully intentional life? If you are, I salute you. I can’t make the same claim. To live a more intentional life, I constantly strive to gain greater agency, the quality of living intentionally. In…
Read MoreDoes the Starbucks Anti-Bias Training Go Against Human Nature?
On May 29, over 8,000 Starbucks stores across the US closed their doors for a racial bias training. Starbucks intended this training to serve both as a PR effort to address the outrage over a store manager whose racial bias led to two black customers arrested in a Philadelphia Starbucks, and to prevent such…
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