Do You Want to Avoid Business Disasters

and Make the Most Profitable Decisions?

Then Register for the Upcoming FREE Webinar on
October 15 by Dr. Gleb Tsipursky called
“5 Key Questions to Avoiding Business Disasters

and Making the Most Profitable Decisions”

photo of Gleb Tsipursky speaking

Space is limited, sign up now!

The webinar is based on Dr. Tsipursky’s forthcoming book:

Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters

book cover for Never Go With Your Gut

Avoid Business Disasters

Protect Yourself From Cognitive Biases

Make the Best Decisions

Do you want to avoid business disasters, whether minor mishaps or major calamities that threaten bankruptcy and bring down promising careers? Such disasters stem from poor decisions due to our faulty mental patterns—what scholars call “cognitive biases”—and you can prevent them.
By combining practical business case studies with cutting-edge research in cognitive neuroscience and behavioral economics, Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters will help you make the wisest and most profitable decisions and protect yourself, your career, and your business from these disasters. Dr. Gleb Tsipursky helps you achieve these critical goals by drawing on his experience of two decades of consulting, coaching, and training leaders as CEO of Disaster Avoidance Experts, as well as over 15 years in academia researching cognitive biases and decision making.

Praise for Never Go With Your Gut

photo of Marshall Goldsmith


“This groundbreaking book is badly needed! With cutting-edge research in behavioral economics and cognitive neuroscience, this book provides truly effective decision-making strategies that any business leader who hopes to succeed in the increasingly disrupted world of tomorrow needs to adopt.”


Marshall Goldsmith, #1 New York Times bestselling author, Triggers, Mojo, and What Got You Here Won’t Get You There

photo of Nancy Solomon


Tsipursky’s book helps leaders notice when their emotions are driving them to make poor decisions, and it provides clear and easy strategies to improve judgment calls, for individuals and teams alike. Particularly compelling and practical for business and life itself is Tsipursky’s five question formula for making a decision based in science rather than folly. I wish I’d had this in my toolkit twenty years ago, and I’m sure to share it with all of our clients.”


Nancy D. Solomon, CEO & Founder of The Leadership Incubator, bestselling author of Impact!

photo of Brian Tracy


“This well-written, go-against-the-grain book is full of practical ways to tap into your very best mental resources to make better and better decisions.”


Brian TracyNew York Times bestselling author of Eat that Frog! and Million Dollar Habits, along with over 70 other books

photo of Amy Edmondson


“This is a compelling and much needed book.  Its sage advice could not be offered (or heeded) soon enough.  As Tsipursky argues convincingly, countless failed decisions and actions in companies around the world can be traced back to the glib, and ultimately foolish, idea that your gut knows more than your brain.”


Amy C. EdmondsonPhD, Professor at Harvard Business School, bestselling author of The Fearless Organization and Teaming


“As an experienced healthcare CEO, I have seen too many leaders make poor decisions by following their gut reactions. Tsipursky’s book shows clearly the dangers of leaders trusting their intuitions, as all of us are susceptible to subtle decision-making errors called cognitive biases. More importantly, the book provides simple yet effective strategies that any leader can use to improve their decisions and those of their followers. If you want to protect yourself and others in your organization from dangerous judgment errors, make sure to get this groundbreaking book!”


Randy OostraPhD, President and CEO at ProMedica Health System, listed as one of Modern Healthcare 100 Most Influential People in Healthcare and one of Becker’s Healthcare 100 Great Leaders in Healthcare

photo of Kevin D. Johnson


“Tsipursky’s insightful book reveals, explains, and offers solutions to the dangers of leaders trusting their gut reactions. All of us are susceptible to perilous, decision-making errors caused by cognitive bias. Such errors have ruined many great companies and have crashed the high-flying careers of top executives, yet so many leaders fail to improve their arguably most important skill: decision-making. If you wish to succeed in the future, purchase a copy of this book today. It will be one of the best decisions you’ve ever made.”


Kevin D. JohnsonPresident and CEO of Johnson Media, bestselling author of The Entrepreneur Mind

When you register for the FREE webinar, you will immediately receive these sign-up bonuses

book cover for Never Go With Your Gut

A FREE sample of Dr. Tsipursky’s forthcoming book, Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters

Wise Decision Maker Guide

FREE access to the “Wise Decision Maker Guide.” This resource provides you with vital easy-to-use tools on avoiding cognitive biases and making the best decisions to avoid professional and personal disasters via email every first and third Tuesday.

Assessment on Dangerous Judgment Errors in the Workplace

A FREE copy of Dr. Tsipursky’s Assessment on Dangerous Judgment Errors in the Workplace. This strategic tool helps you and everyone on your team avoid the cognitive biases that lead to workplace disasters.

Register for the FREE Webinar to Get 

These Bonuses by Email Immediately!

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